Seller Strategy with Edgar
What makes a home sell?
Edgar Natolo, CEO and founder of Natgroup, began his real estate career in 1991 and established Natgroup in 1997. He shares his approach to preparing a home, reaching buyers and negotiating a sale across the Gold Coast, Logan and Brisbane. Edgar and Brett are professional renovators who have renovated 42 properties together. Edgar also project manages cosmetic renovations for owners preparing to sell or lease.
Explore the three Ps — presentation, promotion and price — and learn what views, enquiries, inspections and offers reveal about your campaign.
Ideas in action
Experience is better
when you share it.
I’m Edgar. I build businesses, work in property and bring people together. Along the way, I share the practical lessons, the big decisions and the projects that keep me curious.
FROM THE ARCHIVE · EDGAR SPEAKS AT AREC14
The projects. The passions. The process.
A little curiosity.
A lot to discover.
Renovation
Diaries
The awnings. The Helensvale home. Follow the decisions and transformations.
The portfolio
My brands, companies, projects
Businesses and communities across property, development, media and the things I care about.
Experienced property sales across the Gold Coast and Brisbane.
Hands-on management for owners, investors and tenants.
Property projects and development opportunities brought to life.
Supporting communities, people, animals and pay-it-forward initiatives.
Property management services supporting landlords and their investment properties.
Connecting and supporting real-estate professionals across Australia.
A community created around extraordinary cars and shared experiences.
Helping property owners better understand their market position.
Audience growth, online branding and social media strategy.
The next chapter
Great things start
with a conversation.
A property opportunity, a speaking event or an idea worth exploring. Let’s see what we can build together.
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